Are you coaching in the dark?

Whilst you may be highly trained as a business coach, if your SME clients are suffering the rigors of a commercial environment which you don’t fully understand, then you are working in the dark.

This event will switch the lights on! It is a one-day intense immersion into the world of managing a business and will give you the knowledge to demonstrate that you understand the challenges that your clients face. You will form a better affinity with your clients, gaining their respect faster and inspiring their increased confidence in you.

Additionally, you will acquire techniques to significantly improve your own business.

Who should attend?

Business coaches wishing to increase their client base, grow their reputation – and speak with the authority of valuable business knowledge.
Life coaches wishing to make the transition to business coaching.

What you will get

An injection of commercial awareness. This hard-hitting (but fun) day will provide:-

• Techniques to help SME clients resolve key business issues.
• Help to identify personal weaknesses and shortcomings in the effectiveness of your coaching – things that you may not even be aware of.
• Equip you to deliver more enlightened and valued coaching with confidence.
• Add value to your coaching interventions through better understanding.
• Improve your confidence and authority.
• Direct access to an NED with an acknowledged commercial reputation..
• Practical application knowledge to improve your own business.

The Course Leader is Patrick J. White. He is a high impact speaker that makes every minute count. Patrick’s personal appearances are full of energy and packed with masterful techniques for achievement. He is perceptive and exciting. His careers include Fortune 500 MD, merger and acquisition specialist, Management consulting and Non Executive Directorships.

Patrick is founder of the British Web Design and Marketing Association, Founder of the Usability and Accessibility Working group, Managing Partner of NED Services and holds various Non Executive Directorships including Britain’s most respected Usability and Accessibility for technology firm. He is a Keynote Speaker on trading integrity and ethics within the digital economy and has a passion for sound corporate governance.

His no holds-barred approach is direct, uncompromising and challenging.

The benefits

• Know all the things you never realised that you didn’t know.
• Identify and fill important knowledge gaps.
• Significantly raise your game as a business coach.
• Improve the way you run your own business.

Course contents

Marketing Fundamentals
- Integrated Marketing
- Pricing & perceived value
- Internet strategies

Human Resources
- recruitment & retention
- Staff development
- Creating a nurturing culture.
- The real role of a manager

Accounting and Finance
- contemporaneous accounting
- maximising cash-flow
- management information systems
- credit control

Budgets
- Budgeting GMW
- Forecasting
- Monitoring

Corporate Finance
- When to borrow
- When not to borrow
- Dangers & alternatives

Start Ups
- lean, low cost culture
- business style
- exit route planning

General Management
- The qualities of a director
- Undervalued SME boards
- The independent director
- Strategic thinking – MOST

Open Remit Question Time

Format & methodology

Interactive Seminar
Seven modules
Each with its own Q&A session
Final Questions and Answers – open remit
 

Dates & fees

The course costs £250 per delegate. Fees include:

• Refreshments
• Luncheon
• Course materials

Please click on 'Book Now' to secure your place.